ibm

cloud, data, and ai forum guide

Experiential | Visual ID | Assets

How can we create a consistent and impressive impression for the smartest of audiences with a DISCERNING eye?

Showing IT decision-makers what to expect with AI-ready data in an optimal enterprise cloud environment with the right IRL experiences and physical / digital resources. These products are all about enabling businesses and customers to build the future of the world, so the way we present information is crucial to not only helping potential customers understand the value of the product but compelling them to purchase. Our experiences, content and materials aid in the sales process, ensuring that potential customers are not only informed but entertained and impressed.

WHAT WE DELIVERED

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experience journey strategy
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competitive positioning research
experience journey design
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experiential toolkit 
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geo-led event market recommendations 
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creative guidelines
3D renderings
physical and digital assets

THE RESULTS

150+ assets created

10+ market iterations

1 global toolkit

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